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Business Desk Campaigns

Commerce Server 2000

You use the Campaigns modules to create and manage marketing campaigns. The Campaigns modules provide an easy to use interface to help you create and manage your campaign schedules. The campaign schedule is used to determine the type of content that will be shown to the user and when the content will be delivered. You can create an ad campaign, a direct mail campaign, or a discount campaign, and then specify when the content will be delivered to the targeted group of users.

You can run campaign reports to help you make informed decisions about pricing, marketing, advertising, and other aspects of your business. Analyzing your campaigns gives you the ability to promote the campaigns that are the most successful.

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