Demographics Model Configuration Dialog Box
Use the Demographics model configuration to build analysis models that predict the demographic characteristics that your users are likely to share. For example, you can use the demographic analysis models to improve your understanding of the registered users who visit your site.
The Demographics model configuration requires you to collect specific data with the User Object profile definition. For information about extending the User Object profile definition to collect the required demographic data, see Adding Demographic Properties to the User Profile Definition.
You use this dialog box to specify columns in the default view, custom table, or view that correspond to the required properties when building a Demographics model configuration for your Web site. The following table shows the options and functions available in the Demographics Model Configuration dialog box:
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Note
- At least one property must be used to create the Demographics model configuration. You can clear properties that you do not want to use in the model configuration.
| Use this | To do this |
|---|---|
| Setup Demographics model configuration | Select this check box to set up the Demographics model configuration. |
| Table or view name | From the drop-down list, select the name of the table or view that contains the demographic data of your users. |
| User ID | From the drop-down list, select the name of the column in the selected table that contains the user data. |
| Age | From the drop-down list, select the name of the column in the database that contains the age of the user. |
| Occupation | From the drop-down list, select the name of the column in the database that contains the occupation of the user. |
| Marital Status | From the drop-down list, select the name of the column in the database that contains the marital status of the user. |
| Gender | From the drop-down list, select the name of the column in the database that contains the gender of the user. |
| Income | From the drop-down list, select the name of the column in the database that contains the income of the user. |
| Education | From the drop-down list, select the name of the column in the database that contains the education level of the user. |
| Children | From the drop-down list, select the name of the column in the database that contains the number of children of the user. |
| Family Role | From the drop-down list, select the name of the column in the database that contains the family role of the user. |
| Region | From the drop-down list, select the name of the column in the database that contains the region of the user. |
| Use Defaults | Click to set the mapping for all properties used by this model configuration to the Commerce Server default schema. The default Commerce Server schema gathers the data from UriQuery, Visits and Request tables, which are populated by the Web Server Log Import DTS task. For more information, see ETL for the Web Server Log Import DTS Task. |
See Also
Adding Demographic Properties to the User Object Profile Definition
Workflow for the Predictor Resource
Setting Up Model Configurations
Best Practices for the Predictor Resource
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