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Advancing Growth in New and Emerging Markets through IT
Microsoft has identified new and emerging markets (NEMs) as a
focus of future growth. This article is intended for Business
Decision Makers (BDMs), IT Decision Makers, and Chief Executives
to help them understand Microsoft ITs response to the potential
of these markets. The article first describes how Microsoft
identified markets for focus. It then shows how Microsoft
Information Technology (Microsoft IT) used cross-function teams
to identify gaps in user experience, and how those gaps were
prioritized and tracked for improvements. The article concludes
with a discussion of the resulting benefits of this data-driven
analysis, and how Microsoft IT plans to apply and revise the
model and its applications. Published: July 28, 2014
StorSimple Reduces Expenses and Minimizes Risk
Storage backup and recovery in the cloud saves organizations
significant operational and capital expense compared to the use
of traditional backup methods. StorSimple provides an
intelligent storage-management logic with which to store files
locally or in Microsoft Azure, based on each file's usage
frequency. To test this ability in a production environment,
Microsoft IT built a StorSimple solution for a typical workload,
and realized 44 percent operational savings. Published: July 28, 2014
Aligning the IT Organization to Deliver Modern Applications
The recent creation of app stores containing small, focused
apps, available across a range of consumer devices, has created
challenges for Information Technology (IT) departments in many
organizations. In order to address these challenges, Microsoft
IT created a centralized app certification process and single
app portfolio, both managed from a single point. This provided a
mechanism for Microsoft to provide apps developed in an agile
software development environment, to distribute these apps to
users across a range of devices, and to still maintain control
in terms of functionality, security, and regulatory and
corporate compliance. Published: July 24, 2014