Direct Mail Concepts
You create direct mail to distribute e-mail message ads to a targeted group of users. The objective is to achieve a high response rate from the mailings. You can send personalized e-mail messages from a Web page, or non-personalized messages from a flat text file. You can create direct mail messages that include attachments, such as pictures, discounts, or URLs. The Direct Mailer service is designed to send bulk personalized e-mail messages to millions of users.
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