Creating a Mailing List
Before you create a direct mail campaign, the List Manager module must contain a valid mailing list. Mailing lists are used by Direct Mailer to send pieces of mail to selected recipients in a list.
You can create a mailing list using any text editor. A mailing list contains one or more rows of recipients. List Manager requires the field names in the following table when importing lists from SQL Server. Each row in the list contains a single recipient and is comprised of the following elements in comma-delimited format:
| Field name | Parameter | Description |
| rcp_email | Email address | Required. Name or a name@domain. |
| rcp_guid | GUID | Optional. Globally unique identifier. The unique user ID that is used to provide content in a personalized mail message. |
| rcp_fmt | Message format | Optional. Controls the message format type that the Collaboration Data Object (CDO) translates the results into. For example, text, MIME Encapsulation of Aggregate HTML Documents (MHTML), or Multipurpose Internet Mail Extensions (MIME), MIME. |
| rcp_locale | Language | Optional. The code-page value for the mail message. |
| rcp_url | URL | Optional. Provides the ability to pass individual URLs per user to CDO. |
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Notes
The field names are restricted to the order listed in the table. You must supply the delimiter if an optional parameter is omitted in order to line up the subsequent optional parameters.
To create a list using program information in a .pst file (files which contain messages, appointments, contacts, and other Outlook items), see the "Export items to a file or to a personal folder file" topic in Microsoft Outlook Online Help.