Viewing a Segment Model

Ee824470.note(en-US,CS.20).gifNote

  • Before you can view a Segment model, your system administrator must build a Segment model for you.

The first time you view a Segment model, the segments and segment groups in the Segment hierarchy have generic names, such as Segment1, Segment2, and so on. The percentage of the total population represented in a segment or segment group appears in parentheses after the name. The segment summary appears on the screen to the right of the segment list.

Segment Viewer work area

The summary of your segment or segment group contains a table with the following columns:

  • Property**/**value pairs. Correspond to each other and best summarize the records in the selected segment or segment group. For example, if the majority of records in a given segment correspond to people whose occupation is "Student," then "Occupation" appears in the Property column and "Student" appears in the Value column.
  • Score. Displays a red bar, the length of which is a relative indicator of how well the matching property/value pair summarizes the records in the selected segment or segment group.
  • In the comparison section, a column contains a blue bar, the length of which indicates the degree to which a record, with the corresponding property/value pair, belongs in the comparison segment or segment group rather than in the selected segment or segment group.

To view a Segment model

  • In Analysis, click Segment Viewer.

The Segment Viewer screen with the top-level segment group, which is labeled Population (100%), appears. To view lower-level segments and segment groups, click the arrow next to the top-level segment group.

Ee824470.note(en-US,CS.20).gif Notes

  • You can view only one Segment model at a time.
  • Your system administrator creates Segment models in Commerce Server Manager. For information about creating Segment models, see "Running the Predictor Resource" in Commerce Server 2002 Help.

See Also

Workflow for Segment Analysis

Comparing Two Segments or Segment Groups

Renaming a Segment or Segment Group

Generating a Segment Report

Exporting Segment Data to List Manager

Generating a Segment Report

Segments and Segment Groups

Segment Models

Segment Viewer

Segment Reports

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