Internet presence scenario: Introduction

Applies To: Office SharePoint Server 2007

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Topic Last Modified: 2017-01-24

Important

This article is the first of a series of articles that describes an end-to-end scenario that outlines how to plan, design, build, and maintain an enterprise's Internet presence Web site based on Microsoft Office SharePoint Server 2007.

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Beginning of scenario

Internet presence scenario (Office SharePoint Server 2007)

This series of articles and accompanying poster is an end-to-end scenario that outlines how to plan, design, build, and maintain an enterprise’s Internet presence Web site based on Microsoft Office SharePoint Server 2007. The intended audience of this content includes:

  • IT service managers

  • System architects

  • Business decision makers

  • Program managers

  • Infrastructure specialists

  • Web site design specialists

Internet presence sites can serve many purposes, such as the following:

  • Online news

    The design of a news site focuses on authoring and approving content, media integration, page design, content presentation, content search, and navigation.

    The challenges of maintaining the infrastructure of a news site include the following:

    • Performance (handling many site visitors)

    • Scale (handling many documents)

    • Content deployment

    • High availability

  • Online commerce

    The design of a commerce site focuses on authentication, authorization, data connectivity and presentation, interactivity, content presentation, and navigation.

    Infrastructure challenges include the following:

    • Database maintenance

    • Security

    • Reliability

    • Geographical distribution

  • General Internet presence

    The design of a general Internet presence site focuses on information architecture, content authoring, page design, navigation, media integration, and some data connection and presentation.

    Infrastructure challenges include the following:

    • Reliability

    • Geographical distribution

    • Scale

    • Content deployment

    • Security

Because this scenario is the most general and incorporates the broadest range of features and goals, it focuses on the design, creation, and deployment of an Internet presence site in a small enterprise. A small enterprise eliminates some issues related to scale that would complicate the scenario in a large enterprise.

The participants in this scenario

This scenario is written from the perspectives of two teams whose coordinated activities contribute to planning and implementing an Internet presence site:

  • An Infrastructure team in the IT organization owns the core set of IT tasks, such as deploying and maintaining the server infrastructure, defining and managing the services that support information technology, backing up and restoring systems, monitoring and improving performance, upgrading software, and providing technical support.
  • A Solutions team in the marketing organization owns planning, designing, building, and authoring the enterprise’s Internet presence site and associated sites that are used to author and publish content.

The following table lists the roles of all participants in this scenario and identifies the associated teams.

Role Number Team Definition

Solution architect

1

Solutions

Leads the process of specifying the solution’s design and implementation.

Program manager

1

Solutions

Responsible for writing the solution’s specifications and for helping to manage the creation and deployment of the solution.

Content manager

1

Solutions

Responsible for the site’s content. Signs off on major content decisions.

Designer

1-2

Solutions

Responsible for designing and creating the site’s master pages, layouts, and style sheets.

Graphic artist

1-2

Solutions

Responsible for creating logos, illustrations, and other graphic elements for the site.

Software developer

1

Solutions

Responsible for developing software customizations.

Tester

1

Solutions

Responsible for testing software customizations. Also responsible for verifying the content on the staging server.

Release manager

1

Solutions

Responsible for maintaining the configuration management system in which software is maintained; responsible for building solution packages; responsible for creating the integration environment in which code and content is tested.

Author

5-10

Solutions

Authors content for the site.

Editor

2-3

Solutions

Edits content for the site and approves publication.

Program manager

1

Infrastructure

Responsible for writing the infrastructure specifications that are related to hosting the site and for helping to implement and test the infrastructure.

Service manager

1

Infrastructure

Manages all SharePoint IT services and is responsible for the service that supports the Internet presence site.

IT administrator

1

Infrastructure

Responsible for centrally administrating SharePoint services, such as the new service that supports the Internet presence site.

IT operator

1

Infrastructure

Responsible for operations that are related to the SharePoint deployment, such as backing up and restoring the site and managing content deployment jobs and reports.

Business decision maker

1

Marketing

Senior manager ultimately responsible for the success of the Internet presence site; sponsors the entire project.

About this content

This scenario content is provided to help business decision makers, system and solution architects, and IT managers see the entire process of planning and implementing both a solution based on Office SharePoint Server 2007 and the infrastructure and operations necessary to host and support it in an enterprise. It outlines the steps for solution-related and infrastructure-related tasks in an interwoven manner, to suggest a useful order in which to coordinate tasks across the infrastructure and solution teams.

A flowchart of the entire scenario is included with his content. This is useful as a map of the whole process that is represented by the scenario.

Note that the articles in this scenario do not provide all the detailed information that a solutions or infrastructure team needs to perform at each stage of the process. Instead, each article outlines the steps that are taken at a certain stage and links to supporting, detailed content on TechNet or on other sites. The scenario content forms a roadmap to a wider set of resources that you can use to help you implement the various steps in planning, implementing, and operating your enterprise’s Internet presence Web site.

See Also

Concepts

Internet presence scenario (Office SharePoint Server 2007)