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Lab 4: Implementing Marketing Campaigns

In this lab, you will implement marketing campaigns on your site using Visual Studio .NET.

After completing this lab, you can:

  • Create Campaign Expressions
  • Create Target Groups
  • Create Campaign Customers
  • Create Campaigns
  • Create Ads and Discounts Campaign Items

You will learn to programmatically do the following with the new Commerce Server 2002 Base Class Library (BCL):

  • Retrieve and display a targeted Advertisement
  • Retrieve, display, and process a targeted Discount

This lab contains the following steps:

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